Michael Fish, the man behind the brand Mr. Fish, set a new standard for men’s tailoring in the 1960s. His designs were colorful, controversial and were as much referencing to historical tailoring as they were forward-thinking. It quickly established a cult following consisting of the rock and pop aristocracy of London.


“In the spring of 1969 on the outskirts of Torremolinos on the Costa del Sol in Spain, a young photographer, Paul Carter, came across a small blue van. It was home to the Whitfield family who were passing through on their journey around Europe. Over a few days he took photos of the family, the local people living and working around  them, the tourists and the new high rise apartments.”