• May 11th, 2012

WHEN IN ISTANBUL…LOOK HOMEWARD

11.05.2012

We thought it was about time we lifted the lid (at least to some degree) on our most recent Istanbul project with our good friends at Orta. A name that though not familiar to all, is a company that never the less has probably manufactured at least some of the denim that you have worn at one stage or other in your life (regardless of where you shop)!

What started in the 1950′s as a spinning and weaving factory has since become one of the major global denim suppliers with a capacity of 60 million meters a year.

Dream clients for us as we get to play with their most recent denim developments to create a capsule collection showcasing their fabrics based around much loved pieces from our archive. These original vintage garments are reinterpreted with our help at a small studio in Istanbul. The finished collection is then treated and washed at an artisan laundry to give an authentic look and feel.

For this collection we looked “Homeward” and went for a Naval story showcasing Orta’s most recent chambray’s and denims.

The star piece was a recreation of a found early 20th century customised sailor shirt. Remade in Orta fabric we then had this finished with original hand-drawn designs by London based tattoo artist Caleb Kilby who perfectly captured the mood of the collection with his original artwork both for the central Homeward logo and the tattoo shirt.

“The old hunger for voyages fed at his heart….To go alone…into strange cities; to meet strange people and to pass again before they could know him; to wander, like his own legend, across the earth–it seemed to him there could be no better thing than that.”

Thomas Wolfe “Look Homeward”

If you are in Istanbul the collection is available to view at Orta offices by appointment, for information please contact marketing@ortaanadolu.com.

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